Promotions
Promotions are a great way of attracting attention to your company and they can also remind people of your brand. Depending on the promotion you can project an image of:
Good fun
Quality
Innovation
Friendliness
Professionalism
Promotion Ideas for You
Buy One, Get One Free.
Scratch cards
A Free gift for You
Free Demonstrations of Your Services
Hold a Contest
Sponsor a Charitable Event
Create a Newsletters and send by post or email
Email and E-shots (colourful email leaflets)
Use Innovative Designs for Your Business Cards
Create a viral video
Barry’s Tea
This promotional invitation to the Barry’s Tea Golf Outing ensured it was a booked out event.
The outside cover reads “We would like to invite you…”
As you open the invitation you next read “… to Tee Off!”
On opening it up further the details of the event are revealed along with a set of four golf tees which would be used at the event.
ITEC
These ads are for two colleges promoting their courses. The positive results achieved by our initial designs for the promotions led to the production of these full page ads which appeared in the Sunday papers and helped boost the college's student numbers.
Office Team
The Office Team group of retailers needed an effective and flexible selling tool for their products and promotions. This 20 page catalogue focused on their key products and provided the vehicle for increased sales. The individualised covers helped increase the profile of the dealers.
No. 1 Brew
To support the launch of No 1 Brew we produced a variety of promotional items to be distributed to the bar trade and their customers. No 1 Brew went on to become Ireland’s top selling micro brewery brand after the launch.
Design Desk
We have a policy of issuing some kind of communication to our clients on a regular basis. The promotions reminded them that we are still available and let them know about any current offers. We send out these promotions every Christmas, Valentines Day and at other times during the year. It helps keep our brand awareness alive in our client’s minds.
When creating promotions to go in the post, we like to use something that creates a bulge or lump in an envelope, to raise the curiosity of the receiver. When the recipient discovers something nice or beneficial for them in the envelope they naturally have a positive impression of your company. It is an effective way of getting your message across.
Looking for other Promotions and ideas? You’ll find more on the Marketing page by clicking here.
You are viewing the text version of this site.
To view the full version please install the Adobe Flash Player and ensure your web browser has JavaScript enabled.
Need help? check the requirements page.
